The Bass

The Bass is Miami Beach’s contemporary art museum. Focusing on exhibitions of international contemporary art, The Bass presents mid-career and established artists reflecting the spirit and international character of Miami Beach.

ServicesWeb Development, Internet Marketing, StrategyLocationMiami,


It could have been the perfect storm.

The Bass hired Wodu to weather the perfect storm: an aggressive rebranding initiative which included a business name and domain change, a full website redesign and CRM integration.


Custom web design and online restructure.

Wodu Media worked with the Miami Beach museums internal teams to implement an aggressive rebranding which included a business name and domain change. In addition, Web Design with CMS and eCommerce integration, Local SEO (including exhaustive NAP audits and cleanups) and Pay Per Click (PPC) account setup and optimization was completed.


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Effortlessly elegant web design meets advanced internet marketing strategy.

We brought The Bass museum’s art collection to life with a fully responsive website and marketing optimization. All the museums web pages and media assets are controlled from one easy to use admin panel, with multi-user access and permissions setup for 20+ staff over five departments. Not only does is the website beautiful, under the hood it’s integrated with the museum’s CRM, eCommerce and membership platforms, providing seamless conversion tracking and analytics.


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